WELLBEING SPOTLIGHT  |  ONLINE WORKSHOP

January Ready

Plan it in November. Keep them past February.

A two-hour online workshop for health and wellbeing businesses. You’ll plan a January campaign that brings in new clients, plus a simple welcome that helps them stay.

Book your place
  • No obligation
  • No pitch
  • Live online

WHEN

Tuesday 17 November 2026 - 10am to 12pm

WHERE

Online

PRICE

£20

January brings people in. February is when they leave.

Every January, lots of people decide it’s time to look after themselves a bit better. They book a session with a PT, try a yoga class or finally make that appointment. It’s a great month to find new clients.

The hard part comes a few weeks later. Life gets busy, motivation dips, and many of those new faces quietly drift away. Most January marketing advice stops at the sign-up. This workshop doesn’t.

In two hours, you’ll plan both halves: how to reach the right people in January, and how to turn them into regulars by spring.

Who it’s for

Small wellbeing businesses and sole traders, including:

  • Personal trainers and small fitness studios
  • Counsellors, therapists and coaches
  • Beauty therapists and salon owners
  • Yoga and Pilates teachers
  • Mindfulness and meditation teachers
  • Massage therapists and holistic practitioners


You don’t need any marketing experience. If you’ve ever thought, “I should really plan January properly this year”, this is for you.

What you’ll leave with

This is a hands-on session. By the end of the session you’ll have:

  • A finished January Ready Canvas: your whole campaign on one page.
  • One clear offer that gives new clients a supported start, and a natural next step when it ends.
  • A message that fits your profession, checked against the advertising rules that trip up wellbeing businesses.
  • A simple timeline from December to February, so you’re ready before the rush.
  • A 90-day welcome plan to help January clients become regulars.
  • Five numbers to track, so you know what worked.


You’ll also get the full workbook to keep and come back to in January.

What to expect

You’ll spend much of the morning working on your own plan, with me on hand to help. We’ll cover:

  • Why January matters, and why it’s so fragile
  • Your goal and the person you most want to help
  • Your offer
  • Your message, with a quick compliance check
  • Where to promote it, and when
  • Your 90-day welcome
  • Your questions, and your next three actions

There’s a short break halfway through.

Why this workshop is different

Made for wellbeing businesses

“New Year, New You” doesn’t suit a counsellor, and January looks very different for a salon than a gym. We’ll look at what works for your profession.

Keeping clients is part of the plan

Research suggests new exercise habits take around three months to stick. So your plan covers the first 90 days, not just the first visit.

Independent advice

I’m not tied to any booking system or app, so the advice is about what works for you, not which software to buy.

You’ll do the work in the session

No slides full of theory to take away and forget. You’ll leave with a plan that’s already written.

GET READY NOW

Thank yourself in January

Book your place